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Julia Zhan
I translate frontier tech into daily human habits, and enable creative power from teams and communities
I'm a product person and here I showcase the work I’ve poured my heart into.
Game Creation Platform
Series Entertainment, backed by a16z, Netflix
At Series, I bet early on an AI-native future for entertainment and help build both the business and the product from the ground up.
I directed the product vision, strategy and execution for Rho, the first AI-native multimodal game creation platform, cutting iteration cycles significantly. It handles story, character, art and code. It powers an idea to become reality within minutes, and it's behind the following games:

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Snap Games & Minis Platform
Worked on the "super app" mission that powers 3P developers to build engaging experience for Snapchatters inside Snapchat app. I steered the product strategy, roadmap, and go-to-market, shaping gaming into a core pillar of Snap’s developer ecosystem. I introduced sharing loops, social APIs and curated discovery that amplified engagement across the platform. Beyond the player experience, I also led the developer success pod, building tools and integrations that turned partners into sustainable businesses
Content Operation
Game Genres that maximize experience
Growth & Retention
How developer grow users. Social API, Sharing, Async Notifs, etc
Developer Success
How developer makes money from it. Publishing, Ads, etc.

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League of Legends
I led the essential groundwork behind League of Legends to hyper-growth in China. This involved meticulous localization, robust production, and the integration of impactful social and monetization features. Further amplifying player engagement and expanding community reach, I co-led the development of a comprehensive mobile companion application.

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Personal Projects
I like cute stuff and modern design. These are prototypes I built for fun, all by myself.

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Ready to Build the Future Together?
I specialize in consumer tech, content platform and AI applications. I like to translate ambitious visions into products that users actually love and businesses can scale.
Whether you're building the next breakthrough product or transforming an existing product, let's explore how we can create something extraordinary.